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Shopping
When is Black Friday and Cyber Monday 2023?
Get in early for our RACV Black Friday sales
Best resort deals
Black Friday and Cyber Monday 2023 best deals
RACV Members save on resort stays, cruises, tours and more in the 2023 Black Friday and Cyber Monday sales.
On Friday, 24 November 2023, you’d be forgiven for wondering why shoppers are suddenly fired up. After all, the term ‘Black Friday’ has only become synonymous with shopping sales in Australia during the internet age.
Traditionally, the big ‘sales surge’ offering everything from cheap electronic goods to big savings on travel and experiences, is expected at the end of the financial year and Boxing Day sales, not in November.
But in recent years, Australian retailers have embraced this shopping event both in store and online.
The RACV Travel & Experiences Black Friday Sale is on now and will continue until 1 December 2023.
When is Black Friday and Cyber Monday 2023?
Black Friday always takes place on the Friday after the American Thanksgiving holiday, with Cyber Monday falling the following Monday.
This year, Black Friday is on 24 November 2023 and Cyber Monday follows on 27 November 2023.
Get in early for our RACV Black Friday sales
Buy one get one free to the SEA LIFE Melbourne Aquarium during RACV's Black Friday sale for Members. Image: Supplied
Best resort deals
Save up to 30 per cent off as an RACV Member (and up to 15 per cent if you're not a member) at a resort of your choice across our nine accommodation options around Australia.
There are RACV Resorts in Queensland, Victoria and Tasmania, so whether you crave a getaway with coastal panoramas inTorquay, or love the idea of being up in a top wine region at the RACV Healesville Country Club & Resort, there's s a holiday location to suit every traveller.
Best deals for attractions and experiences
Maybe a family day out is long overdue. With your RACV membership, enjoy a number of 'buy one get one free' offers like SEA LIFE Melbourne Aquarium, which is one of Melbourne’s top attractions for families and one of Australia's biggest aquariums.
You can also visit the LEGOLAND Discovery Centre and give the kids an enjoyable day out with access to LEGO rides, all 10 LEGO build and play zones, an exciting LEGO factory tour and the amazing 4D cinema.
Discover many other offers and deals on attractions and experiences locally and around Australia.
Best tour deals
Seeking a bigger adventure? As an RACV Member, take advantage of this 20 per cent saving on a 15 day Kimberley escapade operated by APT.
Starting in Broome, Western Australia, explore the remarkable Bungle Range and take in the breathtaking beauty with a helicopter flight over Mitchell Falls.
Best cruise deals
From the air to the sea, set sail on an unforgettable voyage while saving up to 50 per cent and receiving up to $200 onboard credit on select cruises, like a 14 Day New Zealand Cruise or a 10-Night Grand Western Mediterranean Cruise.
Or maybe including flights on your next New Zealand tour with Grand Pacific tours might be more appealing to you.
Take advantage of our Black Friday Travel Sale on the many cruises on offer.
Save up to 30 per cent as an RACV Member when you stay at an RACV Resort, including the beautiful Cape Schanck premises. Image: Lucas Allen
Why is it called Black Friday?
There are multiple accounts of the origin of the phrase 'Black Friday'.
‘Black Friday’ is said to represent the chaos and congestion in traffic that would happen after Thanksgiving in the US.
Black Friday also refers to the ‘Panic of 1869’, an event sparked by two financiers who attempted to corner the gold market. Although their plan was foiled, many fortunes were lost, the stock market plummeted by 20 per cent, and foreign trade was completely halted.
By the 1970s and 1980s, the term was more widely used to refer to retailers operating at a loss before the Christmas period (or being ‘in the red’) before making a profit at the start of the Christmas holiday season (‘in the black’).
Because the day after Thanksgiving typically marks the start of the Christmas shopping season in the US, these days ‘Black Friday’ simply refers to a wide range of online and shop sales at retailers worldwide.
Why is it called Cyber Monday?
‘Cyber Monday’ is a term invented in 2005 that refers to people who search for bargains the Monday immediately following Black Friday.
The term ‘Cyber Monday’ became popularised in 2005 during the infancy of the internet-age. Many shoppers would use Black Friday simply to window shop and research what products they would purchase for Christmas.
As Black Friday sales began to extend beyond 24 hours and were offered online, the Monday became a boom day for the digital retail space.
How long do Black Friday and Cyber Monday sales go for?
While both shopping events are referred to as singular days, many retailers have offers and discounts in the lead-up to and aftermath of these events.
The RACV Travel & Experiences Travel Sale is on now until 1 December 2023.
